Use cases

Every kind of print that can play.

The idea is always the same: a picture on paper, a video tied to it, and a phone camera that brings the two together without an app. What changes is the paper and the person holding it. Here is where people use it, from the fridge door to the shop counter.

Start your 14-day free trial

Whichever one you have in mind, the free trial gives you 14 days and 5 credits to try it, with no card.

A photo magnet on a fridge, and a phone playing it as video.

At home

Keepsakes and gifts.

  • Photo magnets

    The most common first print: a holiday snap or a baby photo on the fridge that plays the minute it was taken. Print shops and photo booths sell them as an upgrade. Video photo magnets

  • Greeting cards

    Birthday, holiday and thank-you cards that carry the sender's voice, recorded on a phone the evening before. AR greeting cards

  • Save the dates

    The first piece of wedding stationery, mailed months out, playing the proposal or the engagement shoot. Video save the dates

  • Wedding invitations

    The couple invite each guest in person, on the card, with a reply button below the clip. AR wedding invitations

At work

Artists, professionals and brands.

  • Art prints and editions

    An artist's print shows the time-lapse of the piece being made, or the studio it came from. Augmented reality art

  • Business cards

    A short introduction on camera, with Save contact, Call and Email buttons around the card. AR business cards

  • Packaging and direct mail

    Boxes, postcards and mailers that play the product, counted per code and editable after printing. Augmented reality marketing

  • Posters

    Gig, property and shop-window posters with the clip on the design or just beside it. AR posters

And more

Smaller uses, same mechanism.

None of these has a page of its own yet. Each one works today with the same Studio and the same printed code.

Postcards
Souvenir and gift shops sell a postcard of the landmark that plays the landmark. One design covers every copy on the rack, so the whole stock costs a single credit.
Restaurant menus
A dish photo on the menu plays the dish being cooked. It suits a menu with pictures on it; a menu that is all text has nothing for the camera to recognize.
Product inserts
The thank-you card inside the parcel plays a set-up tip or a word from the maker, and a button underneath opens the reorder page.
Memorials
An order of service or a photo card from a funeral can play a few moments of the person remembered. Publish it on a paid plan, so it doesn't pause when the trial ends, and keep in mind that anyone holding the card can watch it.
School yearbooks
A class photo can play the class, and a portrait page a student's own words. Each page that plays needs its own picture, and families should agree to the video first, since it isn't private.
Real estate flyers
The front photo of a listing flyer plays a tour of the house. A tour can run to 3 minutes on Business; on the free trial a clip is capped at 30 seconds.

Is it a fit?

Three questions to ask first.

Is there a picture? The camera recognizes images with detail, not pages of words, so a print needs a photo, an illustration or a busy design at its heart.

Does the video belong to that picture? It works best when the clip is the moment, the person or the product the print already shows. If people will watch somewhere else, later, a plain link may serve them better; the video QR code comparison helps you decide.

Will the print be kept? A card on a shelf or a magnet on the fridge gets scanned again and again. The mechanics that make that work are explained on how it works.

Questions about use cases

My idea isn't listed here. Will it work?

If it's a flat print with a recognizable picture and a phone can get close enough to frame it, very likely. Make one on the trial and scan it before you order a run.

Can one account cover several of these uses?

Yes. Each print you publish uses one credit and gets its own code, whatever it is printed on, so a print shop can make magnets in the morning and menus in the afternoon.

Can one design go on a magnet and a card at the same time?

Yes. A code is tied to the picture, not to the size or the material it is printed on, so the same design plays from both as long as its proportions stay the same.

Which use is the easiest to start with?

A single photo printed at home. It takes minutes, costs one trial credit, and shows you on your own phone what the people receiving your prints will see.

Pick a print and make it move.

Bring any photo or design, and a clip to go with it.

Start free trial